韓國 船舶管理業의 競爭力 提高와 國際市場 進出方案에 關한 硏究= 國籍 外航船社의 船舶管理部門을 中心으로

Abstract

The shipping industry in Korea today has been confronted with a severe business crisis because of the pressure of rising costs and regulation reinforcement in connection with the safety & marine environmental protection under the slowdown in rate of global economic growth, reduction of the quantity of goods transported, over provision of ship's space and keen competition in the international shipping industry. Therefore the shipping industry in Korea has to make continuous restructuring and conscious effort to strengthen its competitiveness for survival in the international market. This is a study for the entries into international market of Korean ship management service as one of the counterproposal for strengthen its competitiveness of Korean shipping industry under the above circumstance. The study has Four kinds of purpose as follows

First, presupposition of the trend and change of international and Korean ship management market by looking deeper it's concept and research & analysis on ship management market. Second, identifying problems of Korean ship management industry to be improved by fix the diagnosis of competitiveness through comparison Korean companies and specialized global companies. Third, Presentment of concrete methodology for Korean ship management industry to advance into international market. Fourth, inducement of Korean shipping company & ship management company to expand their market scope into the international market with activity. In this study, the basic concept of ship management is fixed by domestic and foreign document surveys. All of research is carried out by the results of the collected data from the fields in industry directly. Also this study is included analysis of the inside and outside environmental factors about entries into international market through the SWOT analysis and show the general considerations for drive it by interview with working level experts in industry. Competitiveness analysis was done divide by price competition and non-price competition. Price competition factors contain costs of Crew management, Dry-docking, Repair, Stores, Spares, Lubricants and Ship management fee, etc. Non-price competition factor is more divided to Quality of sea and shore personnel, Efficiency of company's organization, Ability of management system, Qualifications & certifications, Know-how for the ship management, Ship control & supporting structure, Office automation and IT system, Etc. According to the results from analysis, the ship management division in Korean shipping company which regard as a representative of Korean ship management industry superior generally than most of the foreign specialized ship management company. So, it is necessary that both shipping company and ship management company in Korea attempt to level-up it's competitiveness continuously and expand into international ship management market positively.