한국해양대학교

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한중 간 B2C 전자상거래의 발전 방안 연구

Title
한중 간 B2C 전자상거래의 발전 방안 연구
Author(s)
王盛仕
Keyword
국경 간(Cross Boarder) 전자상거래, 해외직구, 역직구
Publication Year
2017
Publisher
한국해양대학교 대학원
URI
http://repository.kmou.ac.kr/handle/2014.oak/11319
http://kmou.dcollection.net/jsp/common/DcLoOrgPer.jsp?sItemId=000002327764
Abstract
Abstract

After the 21st century, when the Internet technology develops rapidly, China`s e-commerce has also joined the rapid growth trend. Especially in recent years, the rapid growth of electricity market is the decisive factor for achieving in the peak of e-commerce. It is said that e-commerce is the core value of e-business. On one hand the scale of e-commerce grows exponentially, on another hand e-commerce plays a role in promoting economic growth in trade, finance, express delivery and other service industries. Since 2015, the national economic strategic plan “Internet +” of China develops constantly. Moreover, China and Korea have signed the FTA, which is helpful for two countries` cross-border e-commerce developing. The proportion of cross-border e-commerce is expected to continue to grow. In order to promote the expansion of e-commerce between the two countries, especially for the Straight purchase market also need to have a more profound understanding. Based on the analysis of e-commerce activities between China and Korea, this paper focuses on the current researches and deeply understands e-commerce. To combine the laws, regulations and policies of China and Korea, this paper points out the present situation, problems and suggestions for further development. At the same time, this paper mainly studies the problems of the platform, logistics and political diplomacy between China and Korea, and then it puts forward the feasible development plan accordingly. It hopes to provide a favorable basis for cross-border e-commerce into the globalization process 3.0, which will promote not only cross-border e-commerce development of China and Korea, but also other countries and regions.
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무역학과 > Thesis
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