한국해양대학교

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Meta-Analysis를 이용한 Service Quality 비교분석

Title
Meta-Analysis를 이용한 Service Quality 비교분석
Alternative Title
Estimating Service Quality in a Meta-Analysis
Author(s)
김율성
Publication Year
2002
Publisher
한국해양대학교
URI
http://kmou.dcollection.net/jsp/common/DcLoOrgPer.jsp?sItemId=000002173755
http://repository.kmou.ac.kr/handle/2014.oak/8339
Abstract
This study investigated the conceptualization and measurement of service quality and the relationships among service quality, consumer satisfaction, and repurchasing intentions, because previous literature disagreed in estimation method, measuring scale, and overall model for service quality. The resulting model then was tested using meta-analysis. The Meta-analysis enabled the empirical investigation of a model involving several constructs that had never been examined simultaneously within an individual study.


We dealt with second issues in the area of perceived service quality. First, the SERVQUAL scales were compared with the SERVPERF scales by t-test. Second, the SERVQUAL model was compared with the SERVPERF model by meta-analytic correlation coefficient values using a LISREL model. Finally, managerial implications and future research directions were discussed.
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물류시스템공학과 > Thesis
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