The purpose of this study is to investigate how both domestic and foreign logistics companies build their global logistics networks in the rapidly-changing global logistics industry, and to suggest strategic development plans of building the global logistics networks for Korean companies according to priority.
For this purpose, this study reviewed previous study and conducted market research. Then this study raised present problems in the global logistics networks. As a problem solving approach, this study used in-depth surveys and SWOT/AHP statistical method to suggest strategic development plans of building the global logistics networks according to priority.
To overcome theoretic vulnerability resulted from previous research, this study also used and considered various complementary measures such as field experiences, international seminars and advices from governmental organizations and academic institutes. According to the comprehensive data analysis, the relative importance measures of SWOT group showed in order of importance: Opportunity(0.342), Strength(0.319), Threat(0.179), and Weakness(0.161).
According to priority by detailed assessment of SWOT group, a government's will("Opportunity factor") to promote logistics industry is considered as the top priority. The second is the world-class level of logistics infrastructure("Strength factor"), the third is a government's will to develop logistics infrastructure("Opportunity factor"), while the competitiveness in airport and seaport("Strength factor") is the fourth, FTA("Opportunity factor") is the fifth and the next is the IT-based infrastructure("Strength factor").
Based on such practical analyses, the development plans to build up global logistics networks can be suggested as followings and
- Fourth: T/W strategy to construct and raise efficiency of logistics information system, logistics standardization as well as to proceed advancement policy in logistics industry.
As stated above, this study analyzes various factors affecting logistics industry under SWOT group, thus to draw out priority by SWOT factors. Also, to avoid simple enumeration of plain problem-solving theories, this study tried to differentiate itself from the existing studies by using practical and theoretical implications applying SWOT/AHP method. As the result, this study could suggest strategic development plans of building the global logistics network for Korean companies according to priority.
However, because of the insufficient data available on this case study regarding global networks of logistics companies, it is obliged to admit that there still remain some limits in finding the solutions to every problems. Further studies on global logistics network should be conducted with various and in-depth analysis on hierarchial subdivision by company size and logistics service user/provider. - Third: T/S Strategy to make logistics industry to be specialized and to improve structure of domestic logistics industry - Second: O/W strategy to attract global logistics companies into domestic market and to support domestic logistics company to grow a global logistics provider - First: the O/T strategy to build and connect logistics infrastructure